Sarah Cook Sarah Cook

Routine versus ritual

“If you’ve been on the hunt for ways to make creativity feel more possible, shifts in language—in how you talk about and frame your creative practices—can open a surprising door.”

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Sarah Cook Sarah Cook

Commemorating our creative wins

“When we commemorate, we aren’t capturing our accomplishments and putting them behind glass; we’re relating to our own capabilities. We’re gathering ourselves together in a kind of kinship, acknowledging: yes, this happened, and I did good work, and that matters to me.”

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Sarah Cook Sarah Cook

On authenticity

“As writers, our loyalty is not to the question, ‘how did it really happen,’ which can limit and bind our storytelling.

Instead we must ask: How did it feel? What did it change in me? What echoes did it leave behind?

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Sarah Cook Sarah Cook

This isn’t therapy. But it might change your life.

“For a long time, I struggled to describe what I do—especially in the context of small talk, where nuance gets flattened. But if you asked me right now what I do, I’d simply say: I help people with their creativity.”

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Sarah Cook Sarah Cook

Rewriting your creative story

Your creativity serves as a daily anchor, bringing clarity, confidence, and deeper connections with the world. This isn’t a rare occurrence, nor one reserved for weekends or vacations, but the way you experience your normal self.”

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Sarah Cook Sarah Cook

Creativity and Right Environment

“No matter the circumstances, I promise you: You are not difficult or broken or bad at being creative. You might just be a fern in need of some shade.”

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Sarah Cook Sarah Cook

Writing & mood

“Sometimes, taking care of yourself is remembering that you can be creative in order to feel more like yourself, rather than waiting to feel more like yourself in order to be creative.”

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Sarah Cook Sarah Cook

The Value of Percolation

“There is so much creativity that takes place outside the physical act of making. And it’s the work of those quiet, private moments that so often leads to the big, visible revelations and breakthroughs.”

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Sarah Cook Sarah Cook

Verbs & Possibility

“It is in direct relationship where you will build your most reliable self-trust, where things that are hard to believe will slowly start to feel less pretend and more apparent.”

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